Today's B2B Buyer personas aren't useful. This isn't news, but the reason is staggeringly obvious - B2B buyer personas don't talk about...

This Friday, March 31st at 1:30pm US. Register here for this FREE session to ask me your burning questions about product management and...

ChatGPT is great, and will get better fast. But it won't eliminate the need for product marketers. Here's my last in a series of examples...